Juss Sports is a witness and participant in the development of top international events in Shanghai. Over the years, Juss Sports has successfully introduced a number of events, including F1 Chinese Grand Prix, Global Champions Tour, Diamond League Shanghai, World Snooker Shanghai Masters, ATP Masters 1000 Shanghai, etc., and continue to build own-branded events such as Run The Track and One-Point-Win Tournament. Juss Sports combine high level professional events and self-established domestic events, to balance city functional and commercial events, to deepen events cooperation, to strengthen the diversification of operational development, to perfect risk control system, to carry out operational and management output, to promote the city of Shanghai becoming a ‘World Famous Sports City’.

Revolving around the goals of building sports event venues and centers, sports parks for the public, and sports cultural landmarks, Juss Sports is currently constructing and operating many landmark sports venues and continuously accumulating venue resources. The construction end strictly controls the project design, investment progress, construction plan management, and other links. The operation end strives to be guided with standardization, intelligence, collaboration, individualization, safety, and others. In the meantime, it supplies services for both public interest sports and market economy products. Through integrated construction and operations management, it achieves efficient management for multiple venues. Venues affiliated with Juss Sports have an extensive range of locations, perfect layout and operations, and leading management. They are Shanghai’s important architectural landmarks and cultural landmarks.

Surrounding professional sports, this sports industry chain can connect the top with the bottom and serve as a critical liaison for different steps. Juss Sports is committed to creating a new development mode that has clear ownership, organized management, efficient operations, and excellent scores through methods such as top-down design for developing professional sports, improvement of legal representatives’ management structure, and perfection of management team’s construction. The company’s subsidiary Shanghai Juss Basketball Club Co.,Ltd is the only professional basketball club in Shanghai that is qualified to participate in the CBA League (China Basketball Association). It represents the highest level of basketball in Shanghai and critically reflects Shanghai’s city branding. After Shanghai Juss Basketball Club entered a new stage of development, it began to focus on the introduction of high-level coaches and trainers in China and abroad and continue to dig for teen talents for echelon development and a beneficial cycle of talent incubation. The protection for events and training will also be upgraded. Self-owned event venues and training center construction will better cultivate a cultural atmosphere for the home ground from all aspects, improving the levels of services and better meeting ball fans’diversified needs.

Juss Sports is actively building and strengthening the operations and business layout for sports technology and service. We strive to innovate and develop sports equipment products with scientific and technological content and create an advanced level of intelligent sports information systems, provide smart products and services for Juss Sports’ various ecological businesses, enable the digital development of the sports industry relying on Juss Sports brand and its resource advantages, as well as continuing to carry out sports training and education business that integrates sports and education, constantly expanding the integrated development of sports, culture, tourism, and other industries. In the meantime, Juss sports will continue to explore and continue to lay out emerging business markets such as the e-sports industry and sports industry consulting services, consolidating its market position and building up its business volume.

In order to promote the innovation and development of sports assets management, Juss Sports continues to implement the investment layout and existing assets management of new technologies, new models and new formats, bringing out the synergy effect and scale effect of industrial development revolving around the operating assets such as venues, office buildings, hotels, as well as sports industry funds. Previously, Juss Sports, collaborating with Juss Investment Management Co, strategically invested in Great Sports Ltd. Co., to build a platform for the integrated development of Shanghai sports IP cultivation and content publicity. In the meantime, Juss Sports manages hotel assets such New East Asia Hotel to optimize asset relationships and business structures so as to maintain and elevate the value of state-owned assets. Through sports investment and assets management, it aims to gradually build Juss Sports into a platform that undertakes sports asset resources and a supporting engine to integrate industry and finance.